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SEMINARS
NOT CONVERTING?

YOU ARE NOT ALONE.

Don’t just grab the next “seminar-in-a-box” – they’re part of the problem! Find out how elite producers are routinely closing 85% of their rooms and seeing at least 7:1 return on investment on their events!

“If you are a financial advisor using public seminars for marketing, this book is nothing short of GOLD. Josh takes you through the ABCs of how to run your seminars at peak efficiency, and if you don’t increase your business and help more people by reading this book, you aren’t paying attention.” – Michael R., Austin, TX

In This Book You'll Learn:

  • What thousands of actual surveyed seminar attendees indicated was their primary motivator for setting appointments
  • The top 3 reasons prospects are NOT moving forward with you after events and exactly what YOU can do to immediately reverse those trends
  • Direct Mail and Social Media optimization strategies to increase registrations and attendance while decreasing marketing costs
  • The key to grabbing your audience’s attention, trust and loyalty within the first 30 seconds of your presentation (HINT: This is a game changer!)
  • How to leverage automated seminar follow up campaigns to convert more appointments … this strategy alone could mean an additional 48 to 60 appointments THIS year!

Book Preview:

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What Advisors Are Saying ...

Chris H.

“Any advisor looking to dominate the seminar market has found the ultimate guide in ‘Real Wins.’ This book is second to none. Josh has analyzed every possible detail that makes a great presenter great and lays out a clear path that will allow any advisor to master the process!”

Chris H.

Charlotte, N.C.

About the Author

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Josh Jones is a 15-year veteran of the financial services industry. Director of Consumer Marketing Innovation for a leading marketing organization, he pioneered a groundbreaking, 18-month study of roughly 150 advisor seminars – surveying more than 3,200 actual attendees to get raw insights into the likes, dislikes, concerns, motivations, priorities and preferences of today’s retirees. Findings were then paired with dozens of seminar best practices from elite advisors routinely converting 85 percent to 90 percent of their attendees into appointments – creating “Real Wins” – a literal how-to manual for top advisors looking to maximize seminar marketing.

Get the First Three Chapters Now!

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“Real Wins” is being leveraged by advisors nationwide to nearly triple their traditional conversion rates at seminars (within the first 30 days of implementing new techniques) – multiplying annual seminar revenue in many cases by more than 225 percent! Best of all, it requires NO additional marketing, NO additional events and NO additional time.

What would that kind of increase look like for YOUR business? What are YOU waiting for?